Startup Name

Real Wize Global Media

Startup Description

đŸ’Œ Real Wize Global Media – Company Description
Real Wize Global Media is a purpose-driven multimedia company built to amplify bold voices, elevate real stories, and empower lives through transformational content. As the parent company of Real Wize Productions, Real Wize TV, Real Wize Radio, Real Wize Coaching & Speaking, and Real Wize Publishing, we operate at the intersection of media, mindset, and impact.

Startup Industry

Content and Publishing

Website

What's your tagline / mission?

Real Talk. Real Impact. Real Wize.
To empower overlooked voices and purpose-driven creators through bold media, transformational coaching, and powerful publishing—building a global platform where authenticity meets opportunity.

We’re not just producing content—we’re creating a movement that transforms pain into power, stories into strategy, and everyday people into media leaders.

How did you start working on this idea?

Real Wize Global Media was born out of personal pain, purpose, and an urgent need to change the narrative.

After losing my wife in a tragic car accident, I spiraled into darkness. But instead of staying broken, I turned to podcasting as therapy—a way to speak truth, connect with others, and heal out loud. That single mic became my lifeline.

As my show grew, I realized: thousands of people—especially in underserved and underrepresented communities—have powerful stories but no platform, no guidance, and no roadmap.

So I created one.

What started as a single podcast has grown into a full media ecosystem—Real Wize Global Media—including:

Podcasts that empower

Books that heal

Merch that spreads the message

Coaching that transforms lives

A platform where creators can rise on their own terms

I didn’t build this to be trendy. I built this because it was life or death—for me, and now for many others finding their voice through what we do.

What problem are you trying to solve and how big is it?

Most creators, especially from underserved communities, have powerful stories—but no access to platforms, strategy, or support to turn their voice into income, impact, or influence.

We're solving the creator inequality gap by building an ecosystem that empowers independent voices through podcasting, publishing, coaching, and community—without the gatekeepers.

📊 Market Size:
The global creator economy is projected to surpass $480 billion by 2027

50+ million creators globally—but 90% struggle to monetize

Minority and first-gen creators are severely underfunded, underrepresented, and often left out of media opportunities

🚀 Our Opportunity:
Real Wize Global Media is positioned at the intersection of:

Media production (podcasts, books, series)

Ed-tech & creator coaching

Digital publishing & monetization tools

Urban empowerment and wellness movements

We’re building a platform that not only inspires—but teaches, builds, and scales purpose-driven creators into brands.

What is your solution and how does it work?

Real Wize Global Media is a full-stack platform empowering creators, coaches, and purpose-driven voices to turn content into a career—without needing a big budget, fancy gear, or a media agent.

We provide an all-in-one ecosystem that includes:

đŸ§© 1. Content Creation & Distribution
Original podcasts, books, and docu-style series that drive real engagement

Tools and templates to help creators launch their own shows, books, and brands

📚 2. Publishing & Merchandising
We publish powerful stories through Real Wize Publishing

Creators monetize through branded merch and digital product launches

Built-in storefronts powered by platforms like Spring and Venturz

đŸŽ€ 3. Coaching & Digital Education
Group and 1:1 coaching to help new voices grow in mindset, money, and media

Digital courses, workbooks, and workshops to teach podcasting, publishing, and purpose-led branding

🧠 4. Community & Brand Ecosystem
“Wize Tribe” private community (launching soon) for creators to get support, feedback, and collab opportunities

Members get exclusive access to resources, coaching, and collab drops

🔗 How It Works (The Flow):
Discover – People find us through content, podcast appearances, or books

Engage – They join a show, grab a free resource, or buy merch

Convert – They enroll in a course, book a session, or publish with us

Elevate – We help them build their own monetized brand within our ecosystem

What is your business model / how do you make money?

Real Wize Global Media is a diversified media and education company generating revenue through 5 core streams:

💰 1. Digital Products & Courses
We sell self-paced courses, digital kits, planners, and podcasting tools for creators and coaches.

Avg. price: $27–$297

Scalable, low-overhead, high-margin

đŸ§Ÿ 2. Coaching & Group Programs
We offer 1:1 coaching, masterminds, and high-ticket group programs under the “Wize Up” and “Built Different” brands.

Avg. 1:1 package: $1,200–$3,000

Group cohorts: $497–$1,500 per person

📚 3. Book Publishing & Royalties
Through Real Wize Publishing, we earn revenue from:

Book sales (print + digital)

Author publishing packages

Ghostwriting & editing services

Licensing future IP (web series, scripts)

đŸ›ïž 4. Merchandise & Brand Collabs
We monetize through branded apparel and limited merch drops hosted via Spring and integrated into Venturz.

Products range: $20–$60

Future brand collaborations & ambassador affiliate revenue planned

đŸŽ™ïž 5. Media Monetization (In Progress)
We’re growing monetizable podcasts and shows through:

Ad revenue and sponsorships

YouTube + podcast monetization

Live events, speaking fees, and content licensing

🚀 Long-Term:
As the community scales, we plan to introduce:

Membership/subscription tiers

Affiliate revenue from podcasting tools and creator platforms

A white-label publishing platform for niche authors and creators

Bottom line:
We're building a creator-first media engine with recurring revenue, digital scale, and deep brand loyalty.

How did you go to market and start acquiring customers?

We started by building organic trust and community—not paid ads.

📣 1. Content-First Growth
Our podcast, Stuck In My Mind, was the launchpad. It gave us:

A consistent platform to share value and build credibility

A pipeline of listeners who converted into coaching clients, book buyers, and community members

A way to test offers in real time and refine the message

📚 2. Strategic Book Releases
Books like Life’s A Gamble and The Power of Purpose were used as lead magnets and authority builders.

We ran giveaways, signed print drops, and built email lists from readers

Readers turned into clients, collaborators, and merch customers

đŸŽ€ 3. Podcast Appearances & Collaborations
Wize and Papi Jae appeared on other podcasts and live streams, bringing in warm leads from aligned audiences.
We leveraged:

Cross-promotions

Guest swaps

Creator-to-creator partnerships

đŸ“± 4. Social Media (Real & Relatable)
No gimmicks—just real talk. We used platforms like Instagram, Facebook, YouTube, and TikTok to:

Share stories

Post affirmations & mindset reels

Show behind-the-scenes of coaching, speaking, and merch

đŸ’Œ 5. Word of Mouth & Referrals
Because we focus on transformation, not transactions, our clients naturally promote us.
We’ve had:

Authors refer other authors

Podcast guests become clients

Coaching clients become publishing partners

📈 In Short:
Our GTM strategy is based on content, connection, and community—a lean, organic system that we’re now ready to scale with ads, partnerships, and tech.

How many customers and paid users do you have?

As of now, we’ve worked with and served over 100+ customers across our ecosystem:

đŸ§© Breakdown of Paid Users/Customers:
10+ coaching clients (1:1 and group)

75+ book buyers from Life’s A Gamble and other Real Wize titles

30+ merch customers from our Spring store

150+ digital product downloads (journals, planners, podcast kits)

1000+ podcast subscribers across shows (building into monetized content)

💡 What This Shows:
We’ve validated demand across multiple verticals: coaching, publishing, merch, and content

We’ve proven people will pay for our expertise, story, and transformation

We’re building trust and traction—organically—before scaling with paid traffic or investor capital

🔜 What’s Next:
We're preparing to scale our audience through:

Paid ads for book funnels and lead magnets

Strategic podcast guesting

Venturz-powered email automations

Community growth → membership tiers

What's your vision and strategic roadmap for product & marketing?

🌍 Vision:
To become the go-to digital ecosystem for underrepresented creators, coaches, and storytellers who want to own their voice, monetize their message, and build legacy-driven brands—without relying on gatekeepers.

We’re not just building a media company—we’re building a movement:
Podcasting. Publishing. Purpose. Profits.

🔧 PRODUCT ROADMAP
Q3–Q4 2025 (Build & Automate):
Launch self-serve onboarding for Real Wize Publishing

Release “Wize Up” Digital Coaching Kit (journal + video series)

Create course portals using Venturz (Podcasting, Purpose-Driven Branding, Book Writing)

Launch private “Wize Tribe” community w/ gated membership

Introduce merch affiliate program for audience collabs

Q1–Q2 2026 (Scale & Monetize):
Add creator dashboards for micro-publishers (white-label publishing)

Launch Real Wize Academy for podcasting, storytelling, and creator monetization

Develop a podcast ad network with integrated sponsor packages

Add AI-powered book writing and marketing tools (Squibler/Bookby integration)

Host the first Real Wize Creator Summit (virtual or cruise-based)

📣 MARKETING ROADMAP
Organic Foundation (Now–Q4 2025):
Weekly blog content from shows, books, and guest features

Repurposed podcast clips for TikTok, Reels, and YouTube Shorts

Lead magnet funnels:

“Mindset Journal”

“Podcast Starter Kit”

“Write Your Book in 30 Days”

Partnership promos w/ other indie creators and Latino empowerment brands

Paid & Scalable Growth (Q1–Q2 2026):
Paid ads to free resources → course sales → coaching

Affiliate network for creators to sell Real Wize Publishing packages

Creator challenges and live events for viral reach (ex: “30 Days to Launch Your Voice”)

Email marketing automation via Venturz + SendFox

YouTube monetization, podcast sponsorships, and live Q&A events

🚀 3-Year Outcome:
Real Wize Global Media becomes the #1 platform for purpose-driven creators to launch their voice, grow their business, and leave their mark—through books, podcasts, and community.

Who is in your team?

We’re a lean but lethal team of creators, strategists, and storytellers—building Real Wize Global Media from the ground up.

👑 Wil “Wize” Otero – Founder & CEO
Podcasting veteran with 1,000+ episodes recorded

Certified life coach, licensed financial professional, author, speaker

Background in operations (casino management) with deep leadership experience

Creative force behind Stuck In My Mind, Wize Up, Life’s A Gamble, and Real Wize Publishing

Responsible for content strategy, brand voice, partnerships, and community growth

đŸ”„ Anthony “Papi Jae” Gonzalez – Co-Founder, Creative Director
Former educator turned high-impact speaker and content creator

Co-host of Built Different and Mic Kings

Voice of bold transformation for modern masculinity, relationships, and personal power

Leads brand energy, audience engagement, merchandise themes, and Built Different coaching

✍ Collaborators & Advisors (Part-Time/Freelance)
Book editors & designers via Squibler/Bookby

Content producers for podcast/video/audio engineering

Graphic designers for merch, thumbnails, and social templates

Marketing & branding strategist (support for email funnels, course builds)

Venturz & Spring platforms power our storefront, CRM, and user onboarding

đŸ› ïž Team Philosophy:
We operate like a creator-led agency meets media startup—low overhead, high creativity, massive value delivery. We’re building scalable systems now to hire full-time as funding grow

Are you looking to raise funds at the moment?

Yes—we're currently raising pre-seed funding to scale Real Wize Global Media into a full-service platform for creators, coaches, and underrepresented voices who want to build income, influence, and legacy.

🎯 What We’re Raising For:
Finalizing and scaling our digital product funnels

Building out Real Wize Academy (courses + coaching system)

Automating publishing and author onboarding for Real Wize Publishing

Expanding reach through paid marketing, podcast growth, and live events

Hiring part-time support for content, tech, and community moderation

đŸ’” Pre-Seed Raise Target:
We're targeting $100K–$250K to accelerate product dev, creator onboarding, and digital infrastructure over the next 12–18 months.

📈 ROI Opportunity:
We're positioned at the intersection of the creator economy, ed-tech, and minority-owned media platforms—with built-in proof of concept, a growing audience, and diversified revenue already flowing.

What would you advise to someone who is starting up?

Start with your story. Not your logo.

Too many people try to build a business before they build belief. If you don’t believe in your mission so much it scares you, you’re not ready to lead it.

Here’s what I’d tell any startup founder:

đŸ’„ 1. Solve a problem you’ve lived through.
Don’t chase trends—solve something real. That pain you survived? That frustration you see every day? That’s your business. Your story is your strategy.

🧠 2. Build community before products.
Get people to trust you before you sell to them. Whether it’s 10 followers or 10,000, those early believers are your foundation. Talk to them. Create for them. Listen to them.

đŸ”„ 3. Don’t wait for perfect—launch with what you got.
Your first version will be ugly. Launch anyway. Learn. Pivot. Improve. What matters is momentum, not perfection. I started with a mic in my bedroom. Now I’m building a media empire.

💡 4. Invest in mindset more than marketing.
If your belief system is broken, your business won’t grow. Fix your focus, not just your funnels. Your mind is your most valuable asset. Keep it sharp and honest.

🎯 5. You don’t need everyone—just the right ones.
Ignore the doubters, trolls, and people who don’t get it. Build for the ones who feel it. Speak directly to your tribe—and forget the rest.

Final thought?
Build something that would still matter even if nobody clapped for it. Because purpose will always outlast popularity.

Your idea can change the world, let's make it a reality!

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