Kajidori Collective

💼 Kajidori Collective – Venture Description
Kajidori Collective is a leadership and coaching platform designed to empower purpose-driven professionals — especially those in health, social care, and community-centered sectors — to lead with resilience, clarity, and transformational impact.

Founded by Yeukai Kajidori, a senior healthcare executive, author, and leadership strategist with over 20 years of experience, Kajidori Collective offers high-impact coaching, operational leadership programs,

Health Care

Kajidori Collective exists to equip mission-driven leaders with the resilience, clarity, and strategic systems they need to lead with confidence — without sacrificing their well-being or purpose.

We serve professionals in health, social care, and purpose-aligned sectors by providing transformational coaching, operational tools, and a values-based leadership model that turns pressure into clarity, and complexity into growth

The Origin of Kajidori Collective
Kajidori Collective was born from both survival and service.
After more than two decades in the UK’s health and social care system — including the most harrowing months of the Covid-19 pandemic — Yeukai Kajidori had seen leadership at its most fragile and most vital.
As a senior executive, he navigated immense operational pressure while leading multiple supported living services for individuals with complex mental health needs — emerging from the crisis without a single client loss. But that was only part of the story.
In the years that followed, he took a growing mental health service and led it through a period of transformative growth, expanding its operations significantly while preserving the quality of care. What began as a modest operation evolved into a thriving, multi-site service — built on sustainable systems, consistent care outcomes, and strengthened trust with all stakeholders involved.
Yet behind every milestone was the same quiet burden: the emotional and operational weight carried by the leaders in the trenches.
“Who supports the ones holding everything together?” he asked.
Kajidori Collective was created to answer that question — and to serve the overlooked champions of care.
Blending deep operational expertise with lived experience, leadership resilience, and values-based coaching, Yeukai launched Kajidori Collective to help leaders lead well, live well, and grow in alignment with their purpose — not despite the pressure, but through it.
Not through hustle.
But through clarity, systems, and collective strength.

The Problem Kajidori Collective Solves
The Problem:
Mission-driven leaders in health, social care, and purpose-led sectors are facing a silent epidemic of burnout, overwhelm, and leadership fatigue — with limited support structures tailored to their realities.
These leaders are expected to maintain compliance, manage growing teams, navigate crises, and deliver care — often while sacrificing their own well-being, clarity, and capacity.
Many are promoted for compassion or expertise, but receive little guidance on how to lead with sustainability, resilience, or systems thinking.
What this leads to:
• Rapid turnover in senior care leadership roles
• Quality failures due to leadership fatigue
• Poor staff retention due to weak culture or burnout from the top
• Reduced care outcomes and trust from stakeholders
• Mental health crises among those leading mental health systems

📊 How Big Is the Problem?
🔹 In the UK:
• 48% of health and social care leaders report high stress or burnout levels (NHS Leadership Academy)
• Care sector staff turnover exceeds 30%, often due to unstable or unsupported leadership (Skills for Care)
• CQC and local councils are increasingly flagging leadership quality as a top determinant of care ratings
🔹 Globally:
• Healthcare leadership burnout is one of the top threats to care quality post-COVID (WHO, 2023)
• The global leadership coaching market is projected to reach $30B+ by 2030, with health and social impact sectors among the fastest-growing segments

💡 The Kajidori Collective Solution:
We support the leaders who support everyone else.
Kajidori Collective delivers:
• High-impact executive coaching designed for leaders under pressure
• Resilience frameworks and operational clarity tools
• A values-aligned space for realignment, capacity-building, and long-term leadership success

✅ The Solution: Kajidori Collective
Kajidori Collective is a leadership coaching platform designed for professionals in health, social care, and mission-driven sectors who are navigating high-pressure roles with limited support.
Our programs offer a practical, purpose-aligned solution to the leadership crisis — combining operational insight, emotional resilience, and strategic systems thinking to help leaders not just cope, but thrive.

🔧 How It Works: Tiered Coaching Programs
We offer three levels of 1:1 coaching support, allowing clients to engage at the depth and pace that suits their role, resources, and readiness:

🔹 Starter: Clarity & Resilience Coaching
A focused engagement for overwhelmed leaders who need quick wins and immediate clarity.
Ideal for Registered Managers or new Ops Leads facing urgent staff, compliance, or burnout issues.
Includes:
• 4 × 60-min coaching calls
• Burnout mapping + relief plan
• Quick-start tools for delegation, boundaries, and weekly clarity
• Follow-up email support between sessions

🔹 Core: Resilient Leadership Accelerator
Our signature offer — a transformative coaching journey designed to help senior leaders shift from reactive survival to strategic, resilient leadership.
Includes:
• 8 × 60-min coaching calls (Zoom)
• Access to the “Kajidori Playbook” with tools for supervision, team culture, KPI visibility
• Delegation maps, culture audit tools, and resilience radar
• Weekly check-ins + accountability support

🔹 Premium: Leadership Transformation Sprint
An intensive executive-level engagement for leaders managing multiple services or scaling teams.
Ideal for Heads of Service, Directors, or Founders ready to overhaul systems without compromising mission.
Includes:
• 12 × coaching sessions + onboarding and debrief
• Full dashboard/system review
• Stakeholder strategy coaching
• Staff engagement toolkit
• Unlimited email/voice note support
• Custom planning templates

🎯 Why It Works
✅ Sector-aligned expertise — grounded in 20+ years of real-world leadership across mental health and social care
✅ Clarity + structure — leadership tools clients can apply immediately
✅ Resilience-first coaching — prevents burnout while unlocking growth
✅ Proven results — frameworks tested during real operational crises, including Covid-19

💼 Business Model: Kajidori Collective
💡 Core Revenue Streams
1. High-Ticket Coaching Programs (1:1)
Your main revenue driver is bespoke coaching packages for leaders in health, social care, and purpose-led sectors.
• Clarity & Resilience Coaching (short-term)
• Resilient Leadership Accelerator (flagship)
• Leadership Transformation Sprint (executive tier)
How this makes money:
Each program is priced as a premium service, reflecting the expertise, outcome-driven structure, and leadership ROI for the client. High-ticket clients require fewer sales to hit income goals (e.g., 3–5 clients/month = 5-figure months).

2. Workshops & Leadership Training (B2B)
You deliver tailored workshops and strategy sessions for teams, care organisations, or NHS Trusts.
• Resilience workshops for leadership teams
• Delegation and operational clarity clinics
• Crisis leadership or CQC-prep intensives
How this makes money:
Flat-rate fees per workshop, or contracted series (e.g., 4-week program at £1.5k–£5k). This can be sold directly to NHS Learning & Development teams, private providers, or charities.

3. Group Coaching / Cohorts (Scalable)
Once your 1:1 model is validated, offer small group coaching programs.
• 6–8 week group format (5–10 participants)
• Weekly group Zooms + online toolkit
How this makes money:
Allows you to serve multiple clients at once without doubling your hours. You can charge per seat (e.g., £495–£995) and run 2–3 cohorts per quarter.

4. Digital Products & Templates (Passive Income)
You sell operational playbooks, leadership toolkits, or resilience guides as standalone products.
• Templates for delegation, team audits, weekly reviews
• Recorded mini-trainings or “Leadership Survival Kits”
How this makes money:
Low-cost products (£27–£97 range) that scale without your time. Ideal for marketing funnels or post-coaching upsells.

📊 Revenue Potential Example
Offer Price Estimate Clients Needed Monthly Revenue
2× 1:1 Core Clients £3,500 2 £7,000
1× Workshop (team/org) £2,000 1 £2,000
5× Digital Toolkit Sales £50 5 £250
Total — — £9,250+

🔁 Summary
Kajidori Collective makes money through:
1. Premium 1:1 coaching
2. B2B workshops and NHS contracts
3. Scalable group programs
4. Digital templates and leadership tools

🌟 Vision Statement
Kajidori Collective envisions a world where purpose-driven leaders — especially in health, social care, and service-based sectors — are not burned out, overwhelmed, or isolated, but deeply supported, resilient, and thriving in their leadership roles.
We exist to be the go-to platform for transformational coaching, tools, and community that empower leaders to build systems, protect their energy, and lead with enduring purpose.

🧭 Strategic Roadmap
PHASE 1: Validate & Launch (Months 1–3)
Goal: Sign your first 3–5 paid clients and establish the Kajidori Collective brand
Product Focus:
• Deliver 1:1 coaching using your three-tier model
• Finalize signature frameworks and coaching playbook
• Offer pilot workshops to NHS or care teams
Marketing Focus:
• Polish LinkedIn profile + begin direct outreach (50–75 leads)
• Launch branded PDF one-pager + coaching sales page
• Book free “Resilience Audit Calls” to drive leads
• Share 2x/week thought leadership posts on LinkedIn
• Record short video testimonials from early clients

PHASE 2: Scale with Systems (Months 4–6)
Goal: Reach consistent £10K+ months with repeatable delivery
Product Focus:
• Launch 1st group coaching cohort (5–10 people)
• Build Kajidori Toolkit (templates + digital downloads)
• Start gathering content for self-led online course
Marketing Focus:
• Launch Kajidori Collective email list (ConvertKit or MailerLite)
• Run one webinar/month to fill group programs
• Guest on 5–7 podcasts in the health/leadership space
• Collaborate with NHS L&D leads, social care networks

PHASE 3: Expand & Automate (Months 7–12)
Goal: Build passive income streams and thought leadership
Product Focus:
• Launch Kajidori Online Academy (host digital tools + course)
• Offer “License the Framework” for other coaches or managers
• Host first Kajidori Retreat (virtual or hybrid)
Marketing Focus:
• Publish a Kajidori eBook or short book (from your frameworks)
• Create SEO content hub (blog + YouTube)
• Hire part-time VA or community manager
• Run paid LinkedIn or FB ads to evergreen funnels

🧩 Metrics to Track
Area Key Metrics
Revenue Monthly recurring + high-ticket sales
Reach LinkedIn growth, email list growth
Impact Client outcomes, testimonials
Efficiency Hours worked vs. income generated